No One Showed Up At Kanye West’s 2XU Sportswear Launch

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Kanye West’s 2XU Sydney launch last Saturday was forced to shut down after just 45 minutes because no one showed up to buy his biker shorts.

2XU Sportswear Launch

Products up for sale included £270 bike shorts and £300 neoprene leggings – with the brand warning: “Fans will have to be quick, with a strictly limited number of pieces from the collection available to the public.”

The brand told Fairfax media: “There’s been a change of direction from head office and unfortunately the event has been cancelled.”

Could this be as a result of his controversial comments about slavery? SMH…

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